Goldwell Elumen Play

Goldwell Elumen Play@Metallic Silver

Semi-permanent hair color, 120 ml

16,98 € (141,50 €/1 Litre)

Article No.:
GW-210954

Delivery:
from 16.12.2026

add to your wish list
ask a question

Elumen Play by Goldwell is a ready-to-use, semi-permanent hair color. No oxidizing agent is required! The shades are mixable, allowing unlimited creativity. The tint provides incomparable luminosity, shine, and healthy-looking hair. Thanks to HDmax Technology, the specially selected direct pigments merge with the base, creating exceptional intensity. Depending on the shade and hair structure, it lasts between 10 and 15 shampoos.

Semi-permanent coloring
Ready to use, no oxidizing agent required
Unlimited creativity in mixing shades
Provides luminosity and shine

The Metallic Shade Silver contains small glitter particles in the color mass. Goldwell Elumen Play Clear can be added to all shades to reduce color intensity.

Application
Elumen Play is best suited for blonde, white, or gray hair. Elumen Play can also be used on darker base hair colors with a lower level (9-10). No developer is required for application.

Detailed instructions, including the exposure time, can be found in the user manual.

» Ingredients

» Manufacturer / EU Responsible person

» Warnings and safety instructions

Pre-application allergy test:

To avoid an allergic reaction, patch test at least 48 hours before applying the hair tint.

Follow the manufacturer's instructions for the allergy test carefully.

Avoid skin contact:

Minimise contact of hair dye with skin, especially the scalp, as much as possible. Wear gloves to avoid skin contact.

Do not get in eyes or on mucous membranes:

Avoid direct contact with eyes. In case of contact, immediately flush eyes thoroughly with water and seek medical advice.

Keep out of reach of children:

Hair dyes should be stored in a safe place to prevent accidental contact or swallowing.

Use only on healthy hair:

Do not use on damaged, irritated or sensitive hair, or on an injured scalp.

USE WARNINGS

Chemicals in hair dyes:

Many hair dyes contain ammonia, hydrogen peroxide and paraphenylenediamine (PPD). These substances can be irritating and may cause allergic reactions.

If you are allergic to these substances, you should avoid using them.

Please refer to the ingredients listed for each product on our website

Ventilation during application:

Use the product in a well-ventilated area to avoid inhaling vapours.

Do not swallow:

Hair dye is intended for external use only. If swallowed, seek medical advice immediately.

Storage and shelf life:

Protect hair dye from direct sunlight and high temperatures.

Do not use after the expiry date, as the chemical composition may become unstable.

Reactions during application:

If symptoms such as burning, redness or itching occur during application, stop application immediately and rinse thoroughly with water. If symptoms persist, consult a doctor.

ADDITIONAL INFORMATION

Pregnant and breastfeeding women:

Some manufacturers advise pregnant and breastfeeding women to consult a doctor before using hair dyes.

Lightening hair dyes:

Lightening products usually contain higher concentrations of peroxide, which can irritate the scalp more. Special care is advised.

Cleaning after use:

Hair tint residue should be thoroughly removed from the skin to avoid irritation.

Hair extensions and chemically treated hair:

Hair tint can cause unwanted reactions with extensions, wigs or hair that has previously been chemically treated.

» Your legal guarantee rights